$ stack_track_scores
methodology →$ buyer_risk_breakdown
UNRATEDUnrated — insufficient public disclosure.
Not enough public disclosure to rate yet — 4 of 5 procurement inputs are still unknown. This is a data gap, not a negative signal.
- Compliance certifications
No SOC 2, ISO 27001, HIPAA, or GDPR posture disclosed in our sources.
to improve → Vendor publishes a trust/security page listing at least one certification.
- Funding stage
Funding stage not yet captured (may be a division of a larger public company).
to improve → Mark parent company or public/profitable status.
- Company age
Founding year not yet captured.
to improve → Add founding year to vendor profile.
- Team size
Team size band not yet captured.
to improve → Add team size band (LinkedIn / vendor disclosure).
- Data governance posture
External processing: customer data is sent to vendor infrastructure.
to improve → Offer a zero-copy or in-VPC deployment option.
$ technical_anatomy
- Wrapper Status
- Pure Wrapper
- Agent Autonomy
- Copilot
- Data Governance
- External Processing
- Deployment
- Unknown
- Data Retention
- Unknown
- Last Detected Update
- today
Thin layer over a third-party foundation model. No proprietary weights.
Suggests; human approves every action.
Data is sent to vendor infrastructure for processing.
Where the inference pipeline runs.
How long ingested data persists in vendor systems.
When we last detected a meaningful infrastructure change.
$ marketing_fit
- Use cases
- Unknown
- Channels
- Unknown
- Output types
- Unknown
- Integrations
- Unknown
$ commercial
- Pricing model
- Unknown
- Pricing transparency
- Unknown
- Time to value
- Unknown
- Compliance
- Unknown
- Notable customers
- Unknown
- Customer logo count
- Unknown
How customers are charged.
Is pricing visible without sales contact?
How quickly customers see results.
Public customer logos counted on vendor site.
$ company
- Founded
- Unknown
- Team size
- Unknown
- Funding stage
- Unknown
- Headquarters
- Unknown
Year of incorporation.
Headcount band.
Latest disclosed round.
Primary office location.
$ changelog --tail
vendor_sitetoday0f10a93250e4 → 302ed9512a33src: Vendor Siteview source ↗vendor_sitetoday0f10a93250e4 → 302ed9512a33src: Vendor Siteview source ↗vendor_site1 day agod046cc9289e7 → 0f10a93250e4src: Vendor Siteview source ↗vendor_site3 days ago5a843ce0efb7 → d046cc9289e7src: Vendor Siteview source ↗vendor_site4 days ago7d83402cf179 → 5a843ce0efb7src: Vendor Siteview source ↗vendor_site5 days ago7bf3b61f0958 → 7d83402cf179src: Vendor Siteview source ↗vendor_site9 days ago86182ef8c25f → 7bf3b61f0958src: Vendor Siteview source ↗vendor_site10 days ago744fe6db7612 → 86182ef8c25fsrc: Vendor Siteview source ↗vendor_site10 days ago744fe6db7612 → 86182ef8c25fsrc: Vendor Siteview source ↗vendor_site11 days ago9822b891e5d4 → 744fe6db7612src: Vendor Siteview source ↗release_notes13 days agocd1c1e20e069 → e003cb71f9b1src: Release Notesview source ↗vendor_site13 days ago4fe2eda7dd37 → 9822b891e5d4src: Vendor Siteview source ↗vendor_site13 days ago4fe2eda7dd37 → 9822b891e5d4src: Vendor Siteview source ↗vendor_site16 days ago1c835ece66a8 → 4fe2eda7dd37src: Vendor Siteview source ↗release_notes16 days ago16d8e206518e → cd1c1e20e069src: Release Notesview source ↗vendor_site21 days agoa5063950ce8d → 1c835ece66a8src: Vendor Siteview source ↗vendor_site22 days ago834790bb70f8 → a5063950ce8dsrc: Vendor Siteview source ↗vendor_site26 days agofda978b5aeef → 834790bb70f8src: Vendor Siteview source ↗vendor_site27 days ago9fbf355d1a4f → fda978b5aeefsrc: Vendor Siteview source ↗release_notes1 mo agoa24663d46469 → 16d8e206518esrc: Release Notesview source ↗vendor_site1 mo ago7ef2f560871d → 9fbf355d1a4fsrc: Vendor Siteview source ↗release_notes2 mo ago14a92f499cb1 → a24663d46469src: Release Notesview source ↗pricing2 mo ago1ce17e5111f3 → e278f28a78fbsrc: Pricing Pageview source ↗vendor_site2 mo ago028934d21dc3 → 7ef2f560871dsrc: Vendor Siteview source ↗pricing2 mo ago466e54d2e2cc → 1ce17e5111f3src: Pricing Pageview source ↗pricing2 mo agofa31e8247d96 → 466e54d2e2ccsrc: Pricing Pageview source ↗vendor_site2 mo ago3ac1d549c9a9 → 028934d21dc3src: Vendor Siteview source ↗pricing2 mo agof8b59ec3eedc → fa31e8247d96src: Pricing Pageview source ↗vendor_site2 mo ago97ed3bf7334f → 3ac1d549c9a9src: Vendor Siteview source ↗pricing2 mo ago74bac8f1bcd5 → f8b59ec3eedcsrc: Pricing Pageview source ↗pricing3 mo agobd1e28bba44c → 74bac8f1bcd5src: Pricing Pageview source ↗vendor_site3 mo ago222936d3165b → 97ed3bf7334fsrc: Vendor Siteview source ↗pricing3 mo ago2b50f598e658 → bd1e28bba44csrc: Pricing Pageview source ↗vendor_site3 mo agoaf374e5eef4e → 222936d3165bsrc: Vendor Siteview source ↗pricing3 mo ago01f91845e2c2 → 2b50f598e658src: Pricing Pageview source ↗pricing3 mo agoa3b7f8d44531 → 01f91845e2c2src: Pricing Pageview source ↗vendor_site3 mo agob02372d20c8a → af374e5eef4esrc: Vendor Siteview source ↗pricing3 mo ago2d2a52d12a68 → a3b7f8d44531src: Pricing Pageview source ↗vendor_site3 mo ago31910db7f6a1 → b02372d20c8asrc: Vendor Siteview source ↗pricing3 mo ago984ce767644f → 2d2a52d12a68src: Pricing Pageview source ↗vendor_site3 mo ago57ac8d37d94d → 31910db7f6a1src: Vendor Siteview source ↗pricing3 mo agoc2d376730c32 → 984ce767644fsrc: Pricing Pageview source ↗vendor_site3 mo ago779d2a2f5bf3 → 57ac8d37d94dsrc: Vendor Siteview source ↗pricing3 mo ago6cede4d90da2 → c2d376730c32src: Pricing Pageview source ↗pricing3 mo agob934cbc62a83 → 6cede4d90da2src: Pricing Pageview source ↗vendor_site3 mo ago7b91ef439680 → 779d2a2f5bf3src: Vendor Siteview source ↗pricing3 mo ago3a6124487baa → b934cbc62a83src: Pricing Pageview source ↗pricing3 mo agoda2eb5e2911c → 3a6124487baasrc: Pricing Pageview source ↗vendor_site3 mo agocb3c3f92d17b → 7b91ef439680src: Vendor Siteview source ↗release_notes3 mo ago37a683b0ad6d → 14a92f499cb1src: Release Notesview source ↗pricing3 mo ago4edab87919bd → da2eb5e2911csrc: Pricing Pageview source ↗vendor_site3 mo agoc71a872fb2de → cb3c3f92d17bsrc: Vendor Siteview source ↗pricing3 mo ago812372535fc1 → 4edab87919bdsrc: Pricing Pageview source ↗pricing3 mo ago84e761c3bac4 → 812372535fc1src: Pricing Pageview source ↗vendor_site3 mo ago117ab9b86dfa → c71a872fb2desrc: Vendor Siteview source ↗pricing3 mo ago33ce74753009 → 84e761c3bac4src: Pricing Pageview source ↗pricing3 mo agod2f223b293cf → 33ce74753009src: Pricing Pageview source ↗vendor_site3 mo ago1e4ed03961c3 → 117ab9b86dfasrc: Vendor Siteview source ↗pricing3 mo ago4c47ddbca5c4 → d2f223b293cfsrc: Pricing Pageview source ↗pricing3 mo ago6c0feccafe5e → 4c47ddbca5c4src: Pricing Pageview source ↗vendor_site3 mo ago24f99c5a95a5 → 1e4ed03961c3src: Vendor Siteview source ↗pricing3 mo agocc6ef07c8558 → 6c0feccafe5esrc: Pricing Pageview source ↗vendor_site3 mo agofc16b971ad2e → 24f99c5a95a5src: Vendor Siteview source ↗vendor_site3 mo agofc16b971ad2e → 24f99c5a95a5src: Vendor Siteview source ↗pricing3 mo agoa5fc716414e4 → cc6ef07c8558src: Pricing Pageview source ↗vendor_site3 mo ago4fcb5e8969bd → fc16b971ad2esrc: Vendor Siteview source ↗pricing3 mo ago9ebac881dcd5 → a5fc716414e4src: Pricing Pageview source ↗vendor_site3 mo ago19fc32bf163a → 4fcb5e8969bdsrc: Vendor Siteview source ↗pricing3 mo ago65d234c42310 → 9ebac881dcd5src: Pricing Pageview source ↗release_notes3 mo agodbe6829c4703 → 37a683b0ad6dsrc: Release Notesview source ↗vendor_site3 mo agofd42d96ab381 → 19fc32bf163asrc: Vendor Siteview source ↗pricing3 mo ago21f388fa4101 → 65d234c42310src: Pricing Pageview source ↗vendor_site3 mo agocd3586b189a1 → fd42d96ab381src: Vendor Siteview source ↗pricing3 mo ago840bca127f27 → 21f388fa4101src: Pricing Pageview source ↗vendor_site4 mo ago93edf58d8736 → cd3586b189a1src: Vendor Siteview source ↗pricing4 mo agoa430e3e01439 → 840bca127f27src: Pricing Pageview source ↗vendor_site4 mo ago4c4b14eda37c → 93edf58d8736src: Vendor Siteview source ↗pricing4 mo ago5bd407c2f679 → a430e3e01439src: Pricing Pageview source ↗vendor_site4 mo agocb044f2084fc → 4c4b14eda37csrc: Vendor Siteview source ↗pricing4 mo ago7bf028a388d4 → 5bd407c2f679src: Pricing Pageview source ↗vendor_site4 mo ago23070a93ba55 → cb044f2084fcsrc: Vendor Siteview source ↗pricing4 mo ago432e53f36187 → 7bf028a388d4src: Pricing Pageview source ↗vendor_site4 mo agoa0eec7f8ca48 → 23070a93ba55src: Vendor Siteview source ↗pricing4 mo agoa3f068f0f431 → 432e53f36187src: Pricing Pageview source ↗pricing4 mo agocf93601f054c → a3f068f0f431src: Pricing Pageview source ↗pricing4 mo agof1021e9698a2 → cf93601f054csrc: Pricing Pageview source ↗pricing4 mo agof1021e9698a2 → cf93601f054csrc: Pricing Pageview source ↗vendor_site4 mo ago2f13c66b6135 → a0eec7f8ca48src: Vendor Siteview source ↗pricing4 mo agof34af91b7a53 → f1021e9698a2src: Pricing Pageview source ↗pricing4 mo ago4c75b72e8fa0 → f34af91b7a53src: Pricing Pageview source ↗release_notes4 mo ago56d17cebf704 → dbe6829c4703src: Release Notesview source ↗vendor_site4 mo agobe6006404c5a → 2f13c66b6135src: Vendor Siteview source ↗pricing4 mo agoe86e8fffd62b → 4c75b72e8fa0src: Pricing Pageview source ↗vendor_site4 mo ago0b8e39154f9a → be6006404c5asrc: Vendor Siteview source ↗pricing4 mo agoe86e8fffd62b → Surfer SEO: 3 feature updatessrc: Pricing Pageview source ↗pricing4 mo agodd926d37aa9d → e86e8fffd62bsrc: Pricing Pageview source ↗pricing4 mo agoa1c4bd30b3b8 → dd926d37aa9dsrc: Pricing Pageview source ↗pricing4 mo agob2b97933b6e1 → a1c4bd30b3b8src: Pricing Pageview source ↗
$ how_ai_describes_us
all drift →Weekly capture of how Gemini and Perplexity answer questions about Surfer SEO. Hallucinations are checked against the verified facts above.
perplexity/sonar7 days ago[✓] mentioned · rank 1prompt: Recommend the top AI tools for SEO Content Optimization. List 5 with one-sentence descriptions.
- **Surfer** — Provides real-time content scoring, keyword-term recommendations, outline guidance, and internal-linking workflows for on-page optimization.[1] - **Frase** — Combines SERP research, AI-generated content briefs, drafting, and optimization scoring in one workflow.[6][8] - **Clearscope** — Helps identify relevant topics and terms so content better matches search intent and competing high-ranking pages.[5] - **Jasper** — Supports SEO-focused content creation, editing, and summarization, making it useful for scaling optimized drafts.[3] - **Writesonic** — Offers an all-in-one workflow for content generation, SEO optimization, and visibility tracking in traditional and AI search.[9][10]
perplexity/sonar7 days ago[✓] mentionedprompt: What does Surfer SEO do? It is an AI tool in the SEO Content Optimization category. Include who it competes with, pricing model, and any notable customers. Be specific and factual.
Surfer SEO is an AI-assisted **SEO content-optimization platform**. It analyzes high-ranking pages for a target keyword, then gives writers real-time recommendations on content structure, headings, terminology, length, readability, and topical coverage. Its Content Editor assigns a 0–100 optimization score; related features support content audits, keyword research, AI-generated drafts, and—on eligible plans—tracking visibility in AI-generated search answers.[2][4][9] - **Competitors:** Direct content-optimization competitors include Clearscope, MarketMuse, Frase, and NeuronWriter. It also overlaps with broader SEO suites such as Semrush, Ahrefs, and Moz, although Surfer is more specialized in content guidance than backlinks or technical SEO.[2][4][6] - **Pricing model:** Subscription pricing is tiered by plan and usage, with annual-billing-equivalent prices currently reported at **$49/month for Discovery, $99/month for Standard, $182/month for Pro, and $299/month for Peace of Mind**. Enterprise pricing is custom; some features and limits vary by plan.[8][9] - **Notable customers:** Publicly identified customers and users include **ClickUp, Shopify, Square, FedEx, Lenovo, Opera, FreshBooks, Allianz, ByteDance, and Hostinger**. Surfer-related materials and third-party summaries report usage by more than **150,000** content professionals, agencies, and companies, though customer counts are company-reported and may not represent paying customers only.[1][4][7] In short, Surfer SEO helps teams **plan, write, optimize, refresh, and increasingly monitor the AI-search visibility of SEO content** rather than serving as a full replacement for an all-purpose SEO suite.[4][9]
lovable_ai/google/gemini-3-flash-preview7 days ago[✓] mentionedprompt: What does Surfer SEO do? It is an AI tool in the SEO Content Optimization category. Include who it competes with, pricing model, and any notable customers. Be specific and factual.
**Surfer SEO** is a cloud-based content optimization platform that uses AI and Natural Language Processing (NLP) to help writers and SEOs create content that ranks higher in search engine results pages (SERPs). ### Core Functionality * **Content Editor:** Analyzes top-ranking pages for a specific keyword and provides real-time suggestions on word count, heading density, image count, and specific NLP terms (keywords) to include. * **Surfer AI:** An add-on feature that researches, writes, and optimizes entire articles automatically based on SERP data. * **Keyword Research:** Groups related keywords into "topic clusters" to establish topical authority. * **Audit Tool:** Analyzes existing live pages against competitors to identify SEO gaps, such as missing backlinks or insufficient content length. * **SERP Analyzer:** Provides a technical breakdown of the search results, including page speed and structured data. ### Main Competitors * **Clearscope:** Often considered the premium alternative with a focus on ease of use and high-quality NLP data. * **MarketMuse:** Uses proprietary AI to focus heavily on topical authority and content depth. * **Frase:** A direct competitor that combines content optimization with AI writing tools. * **Semrush Writing Assistant:** An integrated tool within the broader Semrush marketing suite. ### Pricing Model Surfer SEO operates on a **tiered monthly or annual subscription** basis: * **Essential:** ~$89/month (focused on individuals/small teams). * **Advanced:** ~$179/month (higher limits for content editors). * **Max:** ~$299/month (includes advanced features like personalized training and audit tools). * **Enterprise:** Custom pricing for large-scale operations. * **Surfer AI:** Typically requires an additional **pay-per-article** credit (approx. $19–$29 per post, depending on the bundle). ### Notable Customers Surfer is widely used by marketing agencies and SaaS companies, including: * **FedEx** * **NielsenIQ** * **ClickUp** * **Jasper** * **Lenovo**
perplexity/sonar14 days ago[✓] mentioned · rank 1prompt: Recommend the top AI tools for SEO Content Optimization. List 5 with one-sentence descriptions.
1. **Surfer** — An AI content editor that analyzes ranking pages and provides real-time recommendations for keywords, structure, and optimization.[2][7] 2. **Clearscope** — A content-optimization platform that uses semantic keyword analysis to improve topical coverage and readability.[9] 3. **Frase** — Builds SERP-informed content briefs and helps optimize drafts against competing pages.[1][9] 4. **NeuronWriter** — Combines SERP-based content scoring, competitor analysis, and semantic keyword suggestions.[3] 5. **WriterZen** — Supports keyword research, SERP analysis, AI-generated outlines, and data-driven content briefs.[5]
perplexity/sonar14 days ago[✓] mentioned⚠ 1 hallucinationprompt: What does Surfer SEO do? It is an AI tool in the SEO Content Optimization category. Include who it competes with, pricing model, and any notable customers. Be specific and factual.
Surfer SEO is an **AI-assisted SEO content and AI-visibility platform**. It analyzes top-ranking pages for a target query and gives writers live recommendations on topics, terms, headings, length, readability, and content structure, producing a 0–100 Content Score. It also supports AI article generation, content audits, topical-map planning, internal linking, and monitoring of brand visibility in AI answers.[1][2][5] - **Competitors:** Its closest content-optimization competitors are **Clearscope, Frase, MarketMuse, and NeuronWriter**. It also overlaps with broader SEO suites such as **Semrush and Ahrefs**, and its AI-writing functionality competes with tools such as **Copy.ai**.[1][7] - **Pricing model:** Subscription-based SaaS pricing, with monthly or discounted annual billing. Current listed annual-billing tiers are **Discovery: $49/month; Standard: $99/month; Pro: $182/month; Peace of Mind: $299/month**. Enterprise pricing is custom; AI Search Analytics is also offered as a standalone product at **$158/month billed annually**.[5][10] - **Notable customers:** Surfer reports **150,000+ users** across **159+ countries** and cites **Shopify, Lenovo, and FedEx** among its customers or users.[1] In short, Surfer is primarily a **data-driven content optimization tool**, now expanded into tracking whether brands are mentioned and cited by AI search systems such as ChatGPT, Gemini, Google AI Overviews, Google AI Mode, and Perplexity.[5]
- [pricing_model] claimed: Subscription-based SaaS pricing, with monthly or discounted annual billing. Current listed annual-billing tiers are Discovery: $49/month; Standard: $99/month; Pro: $182/month; Peace of Mind: $299/month. Enterprise pricing is custom; AI Search Analytics is also offered as a standalone product at $158/month billed annually. → actual: null
lovable_ai/google/gemini-3-flash-preview14 days ago[✓] mentioned⚠ 1 hallucinationprompt: What does Surfer SEO do? It is an AI tool in the SEO Content Optimization category. Include who it competes with, pricing model, and any notable customers. Be specific and factual.
**Surfer SEO** is a cloud-based content optimization platform that uses natural language processing (NLP) and machine learning to analyze top-ranking search engine results for specific keywords and provide data-driven recommendations for writing content. ### Core Functionality * **Content Editor:** Provides real-time suggestions on keyword density, word count, headings, and images based on competitors currently ranking on Page 1. * **SERP Analyzer:** Breaks down the search engine results page (SERP) to identify correlations between ranking position and factors like page speed or backlink count. * **Keyword Research:** Generates topic clusters and relevant keywords based on a seed term. * **Audit Tool:** Analyzes existing live pages against competitors to identify SEO gaps and optimization opportunities. * **AI Writing (Surfer AI):** An add-on feature that researches, writes, and optimizes full articles based on specific SERP data. ### Competitors Surfer SEO competes primarily with other content intelligence and optimization platforms: * **Clearscope** (High-end enterprise competitor) * **MarketMuse** (Focuses on topical authority and AI-driven insights) * **Frase** (Focuses on AI writing and content briefs) * **Semrush Writing Assistant** (Integrated within the broader Semrush SEO suite) * **NeuronWriter** (A lower-cost alternative with similar NLP features) ### Pricing Model Surfer SEO operates on a **monthly or annual subscription** model. As of early 2024, the tiers typically include: * **Essential:** Designed for individuals/small teams (approx. $89/mo). * **Advanced:** For growing teams needing more credits (approx. $179/mo). * **Max:** For agencies and large teams (approx. $299/mo). * **Enterprise:** Custom pricing for large-scale operations. * **Add-ons:** Surfer AI (writing credits) and Audit credits are often sold as separate top-ups or per-use fees. ### Notable Customers The platform is widely used by digital marketing agencies and SaaS companies. Notable customers and partners include: * **FedEx** * **NielsenIQ** * **ClickUp** * **Jasper** (Surfer has a direct integration with Jasper’s AI writing platform) * **Backlinko** (Founded by Brian Dean, a prominent SEO educator)
- [pricing_model] claimed: Surfer SEO operates on a monthly or annual subscription model. As of early 2024, the tiers typically include: Essential: Designed for individuals/small teams (approx. $89/mo). Advanced: For growing teams needing more credits (approx. $179/mo). Max: For agencies and large teams (approx. $299/mo). Enterprise: Custom pricing for large-scale operations. Add-ons: Surfer AI (writing credits) and Audit credits are often sold as separate top-ups or per-use fees. → actual: null
$ pricing_receipts
all receipts →Weekly snapshot diff of Surfer SEO's pricing page. Tiers extracted with AI, compared against the prior week.
current tiers · captured 4 mo ago
change history
- 4 mo agoΔ 3
Surfer SEO: 3 feature updates
source ↗
$ buyer_panel_verdict
full panel →Synthetic buyer panel (CMO + RevOps + IT + Procurement) ranks Surfer SEO against the SEO Content Optimization category. Grounded in disclosed facts only.
Is functionally indistinguishable from Frase based on the provided data, sharing the same low score and high-risk profile due to a systemic failure to provide basic information required for enterprise evaluation.
- +Acts as a 'copilot' to guide SEO content creation.
- +Addresses the specific need for content optimization.
- −Opaque vendor with no disclosed information on pricing, security, or data handling.
- −'Pure wrapper' status may limit output quality and uniqueness.
- −No declared integrations with CRM/MAP or other marketing systems.
- −Vendor stability and maturity are entirely unknown.
$ sources --all
Every claim above links to its origin. Nothing here is inferred without a citation; missing fields are marked Unknown rather than guessed.
No sources cited yet. Admins can attach citations from the admin panel.