← back to matrix
// under_the_hood

Runway

Video Generation

↗ runwayml.com
[ ] unclaimed

$ stack_track_scores

methodology →
Transparency
7
0–100. Disclosure breadth + source quality.
Agentic Autonomy
15
0–100. Autonomy × breadth × outcome pricing.
Buyer Risk
UNRATED
1/5 inputs disclosed
Change Velocity (90d)
27
Detected changes in the last 90 days.
scored today

$ buyer_risk_breakdown

UNRATED

Unrated — insufficient public disclosure.

Not enough public disclosure to rate yet — 4 of 5 procurement inputs are still unknown. This is a data gap, not a negative signal.

  • Compliance certifications

    No SOC 2, ISO 27001, HIPAA, or GDPR posture disclosed in our sources.

    to improve → Vendor publishes a trust/security page listing at least one certification.

  • Funding stage

    Funding stage not yet captured (may be a division of a larger public company).

    to improve → Mark parent company or public/profitable status.

  • Company age

    Founding year not yet captured.

    to improve → Add founding year to vendor profile.

  • Team size

    Team size band not yet captured.

    to improve → Add team size band (LinkedIn / vendor disclosure).

  • Data governance posture

    External processing: customer data is sent to vendor infrastructure.

    to improve → Offer a zero-copy or in-VPC deployment option.

Note — well-known brands often appear unrated because procurement-relevant fields (compliance certs, funding stage, team size band) haven't been captured yet. If you're on the Runway team, claim this profile to fill in the gaps.

$ technical_anatomy

Wrapper Status
Sovereign AI

Owns the full model stack and inference infrastructure.

Agent Autonomy
Copilot

Suggests; human approves every action.

Data Governance
External Processing

Data is sent to vendor infrastructure for processing.

Deployment
Unknown

Where the inference pipeline runs.

Data Retention
Unknown

How long ingested data persists in vendor systems.

Last Detected Update
6 days ago

When we last detected a meaningful infrastructure change.

$ marketing_fit

Use cases
Unknown
Channels
Unknown
Output types
Unknown
Integrations
Unknown

$ commercial

Pricing model
Unknown

How customers are charged.

Pricing transparency
Unknown

Is pricing visible without sales contact?

Time to value
Unknown

How quickly customers see results.

Compliance
Unknown
Notable customers
Unknown
Customer logo count
Unknown

Public customer logos counted on vendor site.

$ company

Founded
Unknown

Year of incorporation.

Team size
Unknown

Headcount band.

Funding stage
Unknown

Latest disclosed round.

Headquarters
Unknown

Primary office location.

$ changelog --tail

  1. pricing6 days ago
    960b4668c657 → Runway: -5 removed (Free, Standard, Pro, Max, Enterprise)
    src: Pricing Pageview source ↗
  2. privacy_policy18 days ago
    caa09a765954 → 07214d70e11e
    src: Privacy Policyview source ↗
  3. pricing18 days ago
    01de6c57c23d → 2321cca0db2b
    src: Pricing Pageview source ↗
  4. pricing1 mo ago
    bf2ba89511a7 → 01de6c57c23d
    src: Pricing Pageview source ↗
  5. privacy_policy1 mo ago
    07214d70e11e → caa09a765954
    src: Privacy Policyview source ↗
  6. vendor_site1 mo ago
    23d6bb285ce9 → 63f389eccbe8
    src: Vendor Siteview source ↗
  7. pricing1 mo ago
    dfb264dd0c42 → bf2ba89511a7
    src: Pricing Pageview source ↗
  8. release_notes1 mo ago
    ece6ecc70ae9 → 87773dd3243e
    src: Release Notesview source ↗
  9. privacy_policy1 mo ago
    28a56f28cf1c → 07214d70e11e
    src: Privacy Policyview source ↗
  10. privacy_policy1 mo ago
    6b8c1e2c8e20 → 28a56f28cf1c
    src: Privacy Policyview source ↗
  11. pricing1 mo ago
    a2bb94b89781 → dfb264dd0c42
    src: Pricing Pageview source ↗
  12. security1 mo ago
    fd83d8e34e18 → 07214d70e11e
    src: Security Pageview source ↗
  13. pricing2 mo ago
    c433d3f2d545 → a2bb94b89781
    src: Pricing Pageview source ↗
  14. privacy_policy2 mo ago
    fd83d8e34e18 → 6b8c1e2c8e20
    src: Privacy Policyview source ↗
  15. security2 mo ago
    07214d70e11e → fd83d8e34e18
    src: Security Pageview source ↗
  16. privacy_policy2 mo ago
    07214d70e11e → fd83d8e34e18
    src: Privacy Policyview source ↗
  17. vendor_site2 mo ago
    a878f18cca00 → 23d6bb285ce9
    src: Vendor Siteview source ↗
  18. pricing2 mo ago
    6c4b2743177a → c433d3f2d545
    src: Pricing Pageview source ↗
  19. privacy_policy2 mo ago
    7fa0f9f62648 → 07214d70e11e
    src: Privacy Policyview source ↗
  20. pricing2 mo ago
    2c1ec74c33d2 → 6c4b2743177a
    src: Pricing Pageview source ↗
  21. pricing2 mo ago
    6c4b2743177a → 2c1ec74c33d2
    src: Pricing Pageview source ↗
  22. vendor_site2 mo ago
    c84ea6a6aa05 → a878f18cca00
    src: Vendor Siteview source ↗
  23. pricing2 mo ago
    bb7e65524647 → 6c4b2743177a
    src: Pricing Pageview source ↗
  24. security2 mo ago
    7fa0f9f62648 → 07214d70e11e
    src: Security Pageview source ↗
  25. vendor_site2 mo ago
    e01933102e1e → c84ea6a6aa05
    src: Vendor Siteview source ↗
  26. vendor_site2 mo ago
    46193d4d7a83 → e01933102e1e
    src: Vendor Siteview source ↗
  27. pricing3 mo ago
    bb7e65524647 → Runway: 3 price changes: Standard, Pro, Max · 4 feature updates
    src: Pricing Pageview source ↗
  28. pricing3 mo ago
    4bd0765dc7c6 → bb7e65524647
    src: Pricing Pageview source ↗
  29. vendor_site3 mo ago
    e01933102e1e → 46193d4d7a83
    src: Vendor Siteview source ↗
  30. vendor_site3 mo ago
    46193d4d7a83 → e01933102e1e
    src: Vendor Siteview source ↗
  31. vendor_site3 mo ago
    34aad4164bbb → 46193d4d7a83
    src: Vendor Siteview source ↗
  32. vendor_site3 mo ago
    e01933102e1e → 34aad4164bbb
    src: Vendor Siteview source ↗
  33. vendor_site3 mo ago
    46193d4d7a83 → e01933102e1e
    src: Vendor Siteview source ↗
  34. pricing3 mo ago
    4bd0765dc7c6 → Runway: 3 price changes: Standard, Pro, Max · 5 feature updates
    src: Pricing Pageview source ↗
  35. vendor_site3 mo ago
    8034375753cf → 46193d4d7a83
    src: Vendor Siteview source ↗
  36. vendor_site3 mo ago
    46193d4d7a83 → 8034375753cf
    src: Vendor Siteview source ↗
  37. vendor_site3 mo ago
    8034375753cf → 46193d4d7a83
    src: Vendor Siteview source ↗
  38. vendor_site3 mo ago
    2b72fdfc0aa4 → 8034375753cf
    src: Vendor Siteview source ↗
  39. vendor_site3 mo ago
    8034375753cf → 2b72fdfc0aa4
    src: Vendor Siteview source ↗
  40. pricing3 mo ago
    c24da585db6b → 4bd0765dc7c6
    src: Pricing Pageview source ↗
  41. pricing3 mo ago
    abf56b26417e → c24da585db6b
    src: Pricing Pageview source ↗
  42. vendor_site3 mo ago
    d57126ca0421 → 8034375753cf
    src: Vendor Siteview source ↗
  43. pricing3 mo ago
    abf56b26417e → Runway: 3 feature updates
    src: Pricing Pageview source ↗
  44. vendor_site3 mo ago
    df9e752bbf21 → d57126ca0421
    src: Vendor Siteview source ↗
  45. pricing3 mo ago
    dbd181fd7c47 → abf56b26417e
    src: Pricing Pageview source ↗
  46. vendor_site3 mo ago
    41ad3539ee0b → df9e752bbf21
    src: Vendor Siteview source ↗
  47. pricing3 mo ago
    fb1b8d49e31e → dbd181fd7c47
    src: Pricing Pageview source ↗
  48. vendor_site3 mo ago
    df9e752bbf21 → 41ad3539ee0b
    src: Vendor Siteview source ↗
  49. vendor_site3 mo ago
    41ad3539ee0b → df9e752bbf21
    src: Vendor Siteview source ↗
  50. privacy_policy3 mo ago
    f57c69fbb184 → 7fa0f9f62648
    src: Privacy Policyview source ↗
  51. release_notes3 mo ago
    89b98001b116 → ece6ecc70ae9
    src: Release Notesview source ↗
  52. vendor_site3 mo ago
    df9e752bbf21 → 41ad3539ee0b
    src: Vendor Siteview source ↗
  53. vendor_site3 mo ago
    df9e752bbf21 → 41ad3539ee0b
    src: Vendor Siteview source ↗
  54. security3 mo ago
    f57c69fbb184 → 7fa0f9f62648
    src: Security Pageview source ↗
  55. vendor_site3 mo ago
    051166841cc4 → df9e752bbf21
    src: Vendor Siteview source ↗
  56. pricing3 mo ago
    0275cdba53d6 → fb1b8d49e31e
    src: Pricing Pageview source ↗
  57. vendor_site3 mo ago
    b2ece5a45f3a → 051166841cc4
    src: Vendor Siteview source ↗
  58. pricing3 mo ago
    0275cdba53d6 → Runway: 5 feature updates
    src: Pricing Pageview source ↗
  59. release_notes3 mo ago
    0f0a4990fcd4 → 89b98001b116
    src: Release Notesview source ↗
  60. vendor_site3 mo ago
    051166841cc4 → b2ece5a45f3a
    src: Vendor Siteview source ↗
  61. pricing3 mo ago
    61f8550e6919 → 0275cdba53d6
    src: Pricing Pageview source ↗
  62. vendor_site3 mo ago
    00b21f6b6ba2 → 051166841cc4
    src: Vendor Siteview source ↗
  63. privacy_policy3 mo ago
    7fa0f9f62648 → f57c69fbb184
    src: Privacy Policyview source ↗
  64. release_notes3 mo ago
    03b3e93282f2 → 0f0a4990fcd4
    src: Release Notesview source ↗
  65. vendor_site3 mo ago
    051166841cc4 → 00b21f6b6ba2
    src: Vendor Siteview source ↗
  66. release_notes3 mo ago
    8f9592416190 → 03b3e93282f2
    src: Release Notesview source ↗
  67. security3 mo ago
    7fa0f9f62648 → f57c69fbb184
    src: Security Pageview source ↗
  68. vendor_site3 mo ago
    1467c7a8b85a → 051166841cc4
    src: Vendor Siteview source ↗
  69. pricing3 mo ago
    2341f2049303 → 61f8550e6919
    src: Pricing Pageview source ↗
  70. vendor_site3 mo ago
    b97ea2f32923 → 1467c7a8b85a
    src: Vendor Siteview source ↗
  71. pricing3 mo ago
    2341f2049303 → Runway: 3 price changes: Standard, Pro, Max · 5 feature updates
    src: Pricing Pageview source ↗
  72. vendor_site3 mo ago
    41ad3539ee0b → b97ea2f32923
    src: Vendor Siteview source ↗
  73. pricing3 mo ago
    b9ac54d65764 → 2341f2049303
    src: Pricing Pageview source ↗
  74. vendor_site4 mo ago
    b97ea2f32923 → 41ad3539ee0b
    src: Vendor Siteview source ↗
  75. release_notes4 mo ago
    084bb2407476 → 8f9592416190
    src: Release Notesview source ↗
  76. vendor_site4 mo ago
    b47d78d5313d → b97ea2f32923
    src: Vendor Siteview source ↗
  77. vendor_site4 mo ago
    41ad3539ee0b → b47d78d5313d
    src: Vendor Siteview source ↗
  78. pricing4 mo ago
    de541537ecd8 → b9ac54d65764
    src: Pricing Pageview source ↗
  79. vendor_site4 mo ago
    1467c7a8b85a → 41ad3539ee0b
    src: Vendor Siteview source ↗
  80. vendor_site4 mo ago
    41ad3539ee0b → 1467c7a8b85a
    src: Vendor Siteview source ↗
  81. vendor_site4 mo ago
    4817dbe15202 → 41ad3539ee0b
    src: Vendor Siteview source ↗
  82. vendor_site4 mo ago
    b97ea2f32923 → 4817dbe15202
    src: Vendor Siteview source ↗
  83. vendor_site4 mo ago
    068491a9a34f → b97ea2f32923
    src: Vendor Siteview source ↗

$ how_ai_describes_us

all drift →

Weekly capture of how Gemini and Perplexity answer questions about Runway. Hallucinations are checked against the verified facts above.

  • perplexity/sonartoday[✓] mentioned · rank 1

    prompt: Recommend the top AI tools for Video Generation. List 5 with one-sentence descriptions.

    1. **Runway** — Best overall for cinematic text-to-video, generative editing, visual effects, and production workflows.[1][3] 2. **Google Veo** — Best for high-quality cinematic clips with strong camera control and native audio generation.[1][3] 3. **Kling AI** — Best for photorealistic human motion, fluid movement, and cinematic social clips.[1][3] 4. **Synthesia** — Best for professional avatar-led training, marketing, and multilingual videos.[1][3] 5. **HeyGen** — Best for personalized presenter videos, interactive avatars, and multilingual business content.[3][6]

  • perplexity/sonartoday[✓] mentioned

    prompt: What does Runway do? It is an AI tool in the Video Generation category. Include who it competes with, pricing model, and any notable customers. Be specific and factual.

    Runway is a browser-based generative-media platform for **creating and editing short videos**. Users can generate video from text or images, animate stills, alter existing footage, remove or replace backgrounds, relight scenes, and perform other AI-assisted post-production tasks.[4][6] - **Competitors:** OpenAI Sora, Google Veo, Kling, and Pika are direct competitors in AI video generation; Adobe is also a broader competitor in AI-assisted creative production.[7][9] - **Pricing model:** Runway uses a **credit-based subscription model**. It offers a free tier with limited, one-time credits; paid plans begin at approximately **$15/month** or **$12/month billed annually**, with higher-priced Pro and Unlimited tiers. Enterprise plans use custom pricing and may include administration, security, support, and customized credit allocations.[1][2][5] - **Notable customers and partners:** Runway has publicly announced or reported relationships with **Lionsgate, AMC Networks, Getty Images, and Adobe**. Lionsgate worked with Runway on a custom model trained using material from its film library.[2][6] - **Primary users:** Filmmakers, visual-effects artists, advertising and marketing teams, media companies, and other professional content creators.[2][4]

  • lovable_ai/google/gemini-3-flash-previewtoday[✓] mentioned

    prompt: What does Runway do? It is an AI tool in the Video Generation category. Include who it competes with, pricing model, and any notable customers. Be specific and factual.

    Runway is an applied AI research company that specializes in **multimodal AI tools** for creative content generation and video editing. ### Core Functionality Runway’s flagship product is its **Gen-3 Alpha** (and previous Gen-1 and Gen-2) models, which provide: * **Text-to-Video:** Generating high-fidelity video clips from text prompts. * **Image-to-Video:** Animating static images. * **Video-to-Video:** Restyling existing footage using text prompts or reference images. * **Creative Tools:** Over 30 "AI Magic Tools," including frame interpolation, background removal, motion tracking, and "Inpainting" (removing/replacing objects in video). ### Competition Runway competes with both specialized AI startups and established software giants: * **Direct AI Video Rivals:** Luma AI (Dream Machine), Pika Labs, Kling AI, and OpenAI (Sora – though not yet publicly released). * **Established Tech:** Adobe (Firefly/Premiere Pro) and Canva. ### Pricing Model Runway operates on a **subscription-based model** with a credit system: * **Basic:** Free (limited credits, non-commercial use). * **Standard:** ~$12/month (more credits, removes watermarks). * **Pro:** ~$28/month (higher credit limits, 4K exports). * **Unlimited:** ~$76/month (unlimited generations at a slower "relaxed" speed). * **Enterprise:** Custom pricing for team-scale deployment and security. ### Notable Customers Runway is widely used in the film, advertising, and design industries. Notable users and collaborators include: * **A24:** Used Runway for visual effects in the Oscar-winning film *Everything Everywhere All At Once*. * **Google:** Runway partnered with Google Cloud to scale its infrastructure. * **Publicis Groupe:** The advertising giant utilizes Runway for creative workflows. * **Individual Creators:** Used extensively by prominent YouTubers and digital artists like Beeple.

  • perplexity/sonar14 days ago[✓] mentioned · rank 1

    prompt: Recommend the top AI tools for Video Generation. List 5 with one-sentence descriptions.

    - **Runway** — A leading choice for filmmakers and motion designers, offering strong creative control over generated video.[1] - **Kling AI** — Best for producing photorealistic people and cinematic footage at relatively low cost.[1][10] - **Google Veo 3.1** — Excels at highly realistic video generation with particularly strong native audio.[5][8] - **Descript** — Creates videos from prompts or scripts and allows editing by modifying the transcript like a document.[2] - **HeyGen** — Specializes in AI-presenter videos, avatars, voice cloning, and multilingual content.[3]

  • perplexity/sonar14 days ago[✓] mentioned⚠ 1 hallucination

    prompt: What does Runway do? It is an AI tool in the Video Generation category. Include who it competes with, pricing model, and any notable customers. Be specific and factual.

    Runway is a **browser-based generative-media platform** for creating and editing short videos from text prompts, still images, or existing footage. Its tools include text-to-video and image-to-video generation, background/object replacement, relighting, style transfer, lip-sync, character-performance capture, upscaling, and audio generation.[6][7][10] - **Competitors:** Its main competitors include **OpenAI’s Sora, Google Veo, Adobe Firefly, Luma Dream Machine, Kling AI, Pika, PixVerse, and ByteDance Seedance**. Runway also hosts some competing third-party models, including Google Veo, within its platform.[5][7] - **Pricing model:** A **credit-based subscription SaaS model**. The free plan provides 125 one-time credits; paid plans replenish credits monthly. As listed in October 2026, Standard costs $15/month, Pro $35/month, and Max $95/month when billed monthly; annual billing lowers these to approximately $12, $28, and $76 per month. Enterprise pricing is customized.[5][6] - **Usage economics:** Credits are consumed according to the selected model, video duration, and resolution. For example, Runway’s Gen-4.5 uses 12 credits per second of generated video.[6] - **Notable customers and partnerships:** Publicly cited users include **Netflix, Amazon, the History Channel, and Under Armour**. Runway also has a partnership with **Lionsgate** to develop a customized model trained on Lionsgate’s film catalog.[1][3][4] - **Typical users:** Filmmakers, advertising agencies, brands, marketing teams, creators, and enterprise production studios use it for concept visualization, storyboarding, advertising assets, music-video clips, and production effects.[8][10]

    • [pricing_model] claimed: Pricing model: A credit-based subscription SaaS model. The free plan provides 125 one-time credits; paid plans replenish credits monthly. As listed in October 2026, Standard costs $15/month, Pro $35/month, and Max $95/month when billed monthly; annual billing lowers these to approximately $12, $28, and $76 per month. Enterprise pricing is customized. → actual: null
  • lovable_ai/google/gemini-3-flash-preview14 days ago[✓] mentioned

    prompt: What does Runway do? It is an AI tool in the Video Generation category. Include who it competes with, pricing model, and any notable customers. Be specific and factual.

    **Runway** (specifically Runway Gen-3 Alpha) is a cloud-based AI platform that specializes in **generative video**, image editing, and audio tools. It allows users to generate high-fidelity video from text prompts, images, or existing video clips. ### Key Capabilities * **Text-to-Video & Image-to-Video:** Generates cinematic video clips up to 10 seconds long based on descriptions or uploaded photos. * **Video-to-Video:** Transforms the style of an existing video using AI filters or prompts. * **Advanced Control Tools:** Includes "Motion Brush" (animating specific parts of an image) and "Director Mode" (controlling camera moves like pans and zooms). * **Inpainting & Removal:** Removes objects or backgrounds from video footage instantly. ### Competitors Runway competes with both specialized AI startups and established software giants: * **Luma AI (Dream Machine):** Direct rival in high-quality video generation. * **OpenAI (Sora):** A primary competitor in research, though Sora is not yet publicly available. * **Kling AI & Pika Labs:** Emerging tools for high-motion video generation. * **Adobe (Firefly):** Competes in the creative enterprise space with video editing integration. ### Pricing Model Runway operates on a **subscription-based model** with a credit system: * **Free:** Limited credits to try basic tools (cannot be topped up). * **Standard ($12/mo):** 625 credits/month, higher resolution exports, and removes watermarks. * **Pro ($28/mo):** 2,250 credits/month and access to all AI training features. * **Unlimited ($76/mo):** Provides unlimited video generations (in "Relaxed" mode). * **Enterprise:** Custom pricing for team-wide deployments and API access. ### Notable Customers Runway is widely used by professional creative studios, filmmakers, and marketing agencies, including: * **New Form Entertainment** * **VaynerMedia** * **Publicis Groupe** * **The Daniels** (Directors of *Everything Everywhere All At Once* used Runway for visual effects during post-production).

$ pricing_receipts

all receipts →

Weekly snapshot diff of Runway's pricing page. Tiers extracted with AI, compared against the prior week.

change history

  • 6 days agoΔ 5

    Runway: -5 removed (Free, Standard, Pro, Max, Enterprise)

    source ↗
  • 3 mo agoΔ 5

    Runway: 3 price changes: Standard, Pro, Max · 4 feature updates

    source ↗
  • 3 mo agoΔ 5

    Runway: 3 price changes: Standard, Pro, Max · 5 feature updates

    source ↗
  • 3 mo agoΔ 4

    Runway: 3 feature updates

    source ↗
  • 3 mo agoΔ 5

    Runway: 5 feature updates

    source ↗
  • 3 mo agoΔ 5

    Runway: 3 price changes: Standard, Pro, Max · 5 feature updates

    [Standard] $12 → $15

    [Pro] $28 → $35

    source ↗

$ buyer_panel_verdict

full panel →

Synthetic buyer panel (CMO + RevOps + IT + Procurement) ranks Runway against the Video Generation category. Grounded in disclosed facts only.

#122/100

Runway ranks first due to its 'sovereign AI' status, offering a slight edge in potential outcomes, but it shares the same critical flaws as its peers: a complete failure to disclose enterprise-readiness features like integrations, compliance, and pricing.

strengths
  • +Uses a sovereign AI model, which may offer more potential for unique, differentiated video output.
  • +Provides a defined 'copilot' agentic level, clarifying the expected level of user assistance.
weaknesses
  • −Complete lack of disclosed integrations, preventing assessment of workflow automation with CRM/MAPs.
  • −No provided compliance certifications (e.g., SOC 2, ISO 27001), a major concern for IT and Security.
  • −Undisclosed pricing model and data retention policies create significant procurement and data governance risks.
  • −Absence of vendor maturity metrics (founding year, customers) increases adoption risk.

$ sources --all

Every claim above links to its origin. Nothing here is inferred without a citation; missing fields are marked Unknown rather than guessed.

No sources cited yet. Admins can attach citations from the admin panel.