$ stack_track_scores
methodology →$ buyer_risk_breakdown
UNRATEDUnrated — insufficient public disclosure.
Not enough public disclosure to rate yet — 4 of 5 procurement inputs are still unknown. This is a data gap, not a negative signal.
- Compliance certifications
No SOC 2, ISO 27001, HIPAA, or GDPR posture disclosed in our sources.
to improve → Vendor publishes a trust/security page listing at least one certification.
- Funding stage
Funding stage not yet captured (may be a division of a larger public company).
to improve → Mark parent company or public/profitable status.
- Company age
Founding year not yet captured.
to improve → Add founding year to vendor profile.
- Team size
Team size band not yet captured.
to improve → Add team size band (LinkedIn / vendor disclosure).
- Data governance posture
External processing: customer data is sent to vendor infrastructure.
to improve → Offer a zero-copy or in-VPC deployment option.
$ technical_anatomy
- Wrapper Status
- Sovereign AI
- Agent Autonomy
- Copilot
- Data Governance
- External Processing
- Deployment
- Unknown
- Data Retention
- Unknown
- Last Detected Update
- 13 days ago
Owns the full model stack and inference infrastructure.
Suggests; human approves every action.
Data is sent to vendor infrastructure for processing.
Where the inference pipeline runs.
How long ingested data persists in vendor systems.
When we last detected a meaningful infrastructure change.
$ marketing_fit
- Use cases
- Unknown
- Channels
- Unknown
- Output types
- Unknown
- Integrations
- Unknown
$ commercial
- Pricing model
- Unknown
- Pricing transparency
- Unknown
- Time to value
- Unknown
- Compliance
- Unknown
- Notable customers
- Unknown
- Customer logo count
- Unknown
How customers are charged.
Is pricing visible without sales contact?
How quickly customers see results.
Public customer logos counted on vendor site.
$ company
- Founded
- Unknown
- Team size
- Unknown
- Funding stage
- Unknown
- Headquarters
- Unknown
Year of incorporation.
Headcount band.
Latest disclosed round.
Primary office location.
$ changelog --tail
pricing13 days ago122e013303ae → Heygen: 4 feature updatessrc: Pricing Pageview source ↗pricing20 days ago344a92157350 → Heygen: 5 feature updatessrc: Pricing Pageview source ↗privacy_policy1 mo ago43a5490c292a → 23197bd14187src: Privacy Policyview source ↗vendor_site1 mo agoc6604a6f05d8 → c4184d431bc5src: Vendor Siteview source ↗pricing1 mo agoe4c09a54274b → 111f22c0e887src: Pricing Pageview source ↗release_notes1 mo ago47d6d94ce319 → 6645e0a5ad48src: Release Notesview source ↗pricing1 mo ago3e66033c54b3 → Heygen: 5 feature updatessrc: Pricing Pageview source ↗vendor_site2 mo ago9c2206a2d6f7 → c6604a6f05d8src: Vendor Siteview source ↗vendor_site2 mo ago268a40b2684c → 9c2206a2d6f7src: Vendor Siteview source ↗pricing2 mo ago8c085c45f21d → e4c09a54274bsrc: Pricing Pageview source ↗vendor_site2 mo ago9d89f3eceec9 → 268a40b2684csrc: Vendor Siteview source ↗vendor_site2 mo ago87e69f345a6c → 9d89f3eceec9src: Vendor Siteview source ↗vendor_site2 mo agod481fe0e1fb3 → 87e69f345a6csrc: Vendor Siteview source ↗pricing2 mo ago7cddb278889f → 8c085c45f21dsrc: Pricing Pageview source ↗vendor_site2 mo ago79089ef59351 → d481fe0e1fb3src: Vendor Siteview source ↗vendor_site3 mo ago63a0cb88739c → 79089ef59351src: Vendor Siteview source ↗vendor_site3 mo ago7465f01afc98 → 63a0cb88739csrc: Vendor Siteview source ↗vendor_site3 mo agodd0a8d4534a5 → 7465f01afc98src: Vendor Siteview source ↗vendor_site3 mo agof8596888fb8f → dd0a8d4534a5src: Vendor Siteview source ↗vendor_site3 mo agobaa3284686f9 → f8596888fb8fsrc: Vendor Siteview source ↗vendor_site3 mo agof06875711071 → baa3284686f9src: Vendor Siteview source ↗vendor_site3 mo agoa9a1add13e17 → f06875711071src: Vendor Siteview source ↗vendor_site3 mo ago983266997f64 → a9a1add13e17src: Vendor Siteview source ↗vendor_site3 mo agob8a9a0d32184 → 983266997f64src: Vendor Siteview source ↗vendor_site3 mo ago9dde0965683f → b8a9a0d32184src: Vendor Siteview source ↗vendor_site3 mo agoaf39b587e271 → 9dde0965683fsrc: Vendor Siteview source ↗vendor_site3 mo ago7f19eab45a34 → af39b587e271src: Vendor Siteview source ↗vendor_site3 mo ago0124c0b10f57 → 7f19eab45a34src: Vendor Siteview source ↗vendor_site3 mo ago0466a21c4cad → 0124c0b10f57src: Vendor Siteview source ↗vendor_site3 mo ago771a9efd7638 → 0466a21c4cadsrc: Vendor Siteview source ↗vendor_site3 mo ago1af5c7e3bd7a → 771a9efd7638src: Vendor Siteview source ↗vendor_site3 mo ago86acc645fbb9 → 1af5c7e3bd7asrc: Vendor Siteview source ↗vendor_site3 mo agof2530b9b71be → 86acc645fbb9src: Vendor Siteview source ↗vendor_site3 mo agob9fd34e6dd36 → f2530b9b71besrc: Vendor Siteview source ↗vendor_site3 mo ago8673dc12258a → b9fd34e6dd36src: Vendor Siteview source ↗vendor_site4 mo ago2596fdd9ba51 → 8673dc12258asrc: Vendor Siteview source ↗vendor_site4 mo ago2e7ac24a6055 → 2596fdd9ba51src: Vendor Siteview source ↗vendor_site4 mo agob0afd9636676 → 2e7ac24a6055src: Vendor Siteview source ↗vendor_site4 mo ago535f849dcadf → b0afd9636676src: Vendor Siteview source ↗vendor_site4 mo ago3f5bcfeef49e → 535f849dcadfsrc: Vendor Siteview source ↗vendor_site4 mo ago0a22202e144f → 3f5bcfeef49esrc: Vendor Siteview source ↗vendor_site4 mo agobf75c4bd1dc2 → 0a22202e144fsrc: Vendor Siteview source ↗vendor_site4 mo agob5aeea2ded68 → bf75c4bd1dc2src: Vendor Siteview source ↗vendor_site4 mo ago0faf9430c738 → b5aeea2ded68src: Vendor Siteview source ↗vendor_site4 mo ago14e009403063 → 0faf9430c738src: Vendor Siteview source ↗vendor_site4 mo ago0d0c02b852f6 → 14e009403063src: Vendor Siteview source ↗
$ how_ai_describes_us
all drift →Weekly capture of how Gemini and Perplexity answer questions about Heygen. Hallucinations are checked against the verified facts above.
perplexity/sonartoday[✓] mentioned · rank 5prompt: Recommend the top AI tools for Video Generation. List 5 with one-sentence descriptions.
- **Runway Gen-4.5** — Best overall for cinematic generation, generative editing, visual effects, and production workflows.[1][3] - **Google Veo 3.1** — Best for realistic text-to-video with strong camera control and native audio.[1][3] - **Kling 2.x** — Best for photorealistic human movement, fluid motion, and cinematic social clips.[1][4] - **Synthesia** — Best for professional avatar videos, training, explainers, and multilingual localization.[1][3] - **HeyGen** — Best for personalized presenter videos, interactive avatars, and multilingual business content.[3][6]
perplexity/sonartoday[✓] mentionedprompt: What does Heygen do? It is an AI tool in the Video Generation category. Include who it competes with, pricing model, and any notable customers. Be specific and factual.
HeyGen is an **AI video-generation platform** that creates presenter-led videos from scripts, prompts, URLs, photos, or existing footage. Users can select or create realistic AI avatars, generate voiceovers, add captions and B-roll, translate videos with lip synchronization, and produce content in more than 170 languages.[2][4][7] - **Primary uses:** marketing, sales outreach, employee training, e-learning, onboarding, customer support, social media, and multilingual localization.[1][2] - **Key products:** avatar-based video creation, video translation and dubbing, voice cloning, text-to-video generation, AI B-roll, interactive avatars, and an API for embedding video generation in other applications.[1][2] - **Main competitors:** Synthesia is the closest direct competitor, particularly for enterprise training and communications. Other adjacent competitors include Pictory and AI video platforms offering avatar or text-to-video creation.[1][6][10] - **Pricing model:** freemium subscription SaaS with usage-based credits. HeyGen offers a free tier; paid plans include Creator at **$29/month**, Pro starting at **$49/month**, and Business at **$149/month plus $20 per additional seat**. Credits cover video generation, translation, avatars, B-roll, and other AI assets.[3][8] API access uses separate credit-based plans, starting at **$99/month** according to Sacra.[1] - **Notable customers:** HeyGen identifies **OpenAI, PepsiCo, Samsung, HubSpot, Shopify, trivago, and Ogilvy** as users; it also reports more than 85,000 companies using the platform.[2] Workday is cited as using HeyGen to localize content and increase production capacity.[5] In short, HeyGen specializes in **scalable, multilingual videos featuring AI presenters**, rather than primarily generating cinematic text-to-video footage.
lovable_ai/google/gemini-3-flash-previewtoday[✓] mentionedprompt: What does Heygen do? It is an AI tool in the Video Generation category. Include who it competes with, pricing model, and any notable customers. Be specific and factual.
**HeyGen** is an AI video generation platform that specializes in creating professional videos using AI-generated avatars and voice synthesis. ### Core Functionality * **AI Avatars:** Generates photorealistic digital twins or stock avatars that lip-sync to uploaded audio or text scripts. * **Video Translation:** Translates videos into 40+ languages while maintaining the original speaker's voice and adjusting lip movements to match the new language. * **Personalized Video Messaging:** Allows users to create high-volume, personalized video outreach for sales and marketing using dynamic variables. * **Avatar Cloning:** Users can record themselves to create a custom digital avatar for consistent content production without re-filming. ### Competitors HeyGen competes primarily with other AI video and synthetic media platforms: * **Synthesia:** Its closest competitor, focused heavily on enterprise training and corporate communications. * **D-ID:** Specializes in animating still photos and real-time conversational AI avatars. * **Colossyan:** Focused on workplace learning and instructional design. * **ElevenLabs:** Primarily a competitor in the voice cloning and dubbing space. ### Pricing Model HeyGen operates on a **freemium, credit-based subscription** model: * **Free:** 1 credit (approx. 1 minute of video) to test basic features. * **Creator:** Starting at ~$24/month (billed annually); includes more credits and faster processing. * **Team:** Starting at ~$120/month (billed annually); adds multi-user access and 4K resolution. * **Enterprise:** Custom pricing for high-volume usage, SSO, and studio-quality avatar generation. ### Notable Customers HeyGen is used by over 40,000 companies, including: * **Salesforce** * **Amazon** * **NVIDIA** * **Volvo** * **PwC**
perplexity/sonar14 days ago[✓] mentioned · rank 5prompt: Recommend the top AI tools for Video Generation. List 5 with one-sentence descriptions.
- **Runway** — A leading choice for filmmakers and motion designers, offering strong creative control over generated video.[1] - **Kling AI** — Well suited to photorealistic video generation, particularly human subjects, at a relatively low cost.[1][10] - **Google Veo 3.1** — Excels at highly realistic clips with integrated, high-quality audio.[5][8] - **Descript** — Creates and edits videos from prompts or scripts, with text-based editing that works like editing a document.[2] - **HeyGen** — Best for avatar-led business videos, supporting AI presenters, voice cloning, and generated B-roll.[3]
perplexity/sonar14 days ago[✓] mentionedprompt: What does Heygen do? It is an AI tool in the Video Generation category. Include who it competes with, pricing model, and any notable customers. Be specific and factual.
HeyGen is a cloud-based **AI video-generation platform** that turns scripts, prompts, URLs, PDFs, slide decks, images, or audio into videos featuring synthetic presenters, voiceovers, captions, B-roll, and multilingual dubbing. It supports AI avatars, custom digital twins, voice cloning, and translation with lip-sync in more than 170 languages and dialects.[5][9] - **Primary uses:** marketing and social content, sales outreach, product explainers, employee training, onboarding, e-learning, customer-support tutorials, and internal communications.[8][10] - **Competitors:** Its closest competitor is **Synthesia**, particularly for enterprise training, compliance, and corporate communications. Other competing or overlapping tools include **Colossyan**, **D-ID**, **Elai**, **Tavus**, **Runway**, and **Adobe Firefly**, although several focus more on generative footage, personalization, or enterprise video workflows than avatar-led presentations. - **Pricing model:** Freemium, subscription-based SaaS. The Free plan allows limited monthly creation; individual paid plans include **Creator at $29/month** or **$24/month billed annually**, and **Pro at $49/month**. Business costs **$149/month for the first seat plus $20 per additional seat**; enterprise pricing is customized. Plans use monthly credits for certain premium generation features, while standard plan allowances vary by tier.[6][8] - **Notable customers:** HeyGen identifies **OpenAI, PepsiCo, Samsung, HubSpot, Shopify, trivago, and Ogilvy** as users. Other reported enterprise customers include **Workday, Coursera, Miro, Publicis Groupe, and the World Economic Forum**.[5][3] - **Scale:** HeyGen says more than **85,000 companies** use the platform, while its pricing page states more than **100,000 businesses**; the discrepancy likely reflects different update dates or counting methods.[5][2]
lovable_ai/google/gemini-3-flash-preview14 days ago[✓] mentionedprompt: What does Heygen do? It is an AI tool in the Video Generation category. Include who it competes with, pricing model, and any notable customers. Be specific and factual.
**HeyGen** is an AI video generation platform that specializes in creating professional videos using AI-generated avatars and voice cloning. ### **Core Functionality** * **AI Avatars:** Generates photorealistic digital twins or stock avatars that speak with synchronized lip-syncing. * **Video Translation:** Translates videos into 40+ languages while maintaining the original speaker's voice and adjusting lip movements to match the new language. * **Text-to-Video:** Converts scripts or blog posts into spokesperson videos without the need for cameras, actors, or microphones. * **Personalized Video:** Allows for large-scale automation, creating thousands of personalized video messages for sales or marketing campaigns. ### **Key Competitors** * **Synthesia:** The primary market leader in enterprise AI avatars. * **D-ID:** Specializes in animating still photos and real-time conversational AI. * **Colossyan:** Focuses on workplace training and corporate learning videos. * **Hour One:** Concentrates on high-end virtual presenters for news and professional broadcasts. ### **Pricing Model** HeyGen operates on a **credit-based subscription** model: * **Free:** 1 credit (1 minute of video), 1 seat, and limited features. * **Creator:** Starting at ~$24/month (billed annually) for 15 credits and faster processing. * **Team:** Starting at ~$120/month (billed annually) for 30 credits, 4K resolution, and multi-user collaboration. * **Enterprise:** Custom pricing for unlimited usage, SSO, and dedicated studio avatars. ### **Notable Customers** HeyGen is used by marketing and L&D teams at companies including: * **Salesforce** * **Amazon** * **PWC** * **NVIDIA** * **Volvo**
$ pricing_receipts
all receipts →Weekly snapshot diff of Heygen's pricing page. Tiers extracted with AI, compared against the prior week.
current tiers · captured 13 days ago
$ buyer_panel_verdict
full panel →Synthetic buyer panel (CMO + RevOps + IT + Procurement) ranks Heygen against the Video Generation category. Grounded in disclosed facts only.
Heygen's score is identical to the other top vendors, reflecting its 'sovereign AI' status, but it is also burdened by a profound lack of disclosure on essential criteria for any serious business evaluation.
- +Leverages a 'sovereign AI' model, which could translate to more distinct and controllable video outputs.
- +Specifies a 'copilot' level of autonomy, setting clear expectations for user interaction.
- −No transparency on pricing, data retention, or compliance, creating fundamental barriers for enterprise adoption.
- −Empty 'integrations' list indicates a standalone tool with no connectivity to core marketing systems.
- −The provided 'transparency_index' of 7 is contradicted by the numerous null fields across the disclosure.
- −Lacks any verifiable metrics on vendor maturity, making it a risky bet for long-term partnership.
$ sources --all
Every claim above links to its origin. Nothing here is inferred without a citation; missing fields are marked Unknown rather than guessed.
No sources cited yet. Admins can attach citations from the admin panel.