$ stack_track_scores
methodology →$ technical_anatomy
- Wrapper Status
- Sovereign AI
- Agent Autonomy
- Semi-Autonomous
- Data Governance
- External Processing
- Deployment
- Unknown
- Data Retention
- Unknown
- Last Detected Update
- today
Owns the full model stack and inference infrastructure.
Acts within guardrails; human reviews outputs.
Data is sent to vendor infrastructure for processing.
Where the inference pipeline runs.
How long ingested data persists in vendor systems.
When we last detected a meaningful infrastructure change.
$ marketing_fit
- Use cases
- Unknown
- Channels
- Unknown
- Output types
- Unknown
- Integrations
- Unknown
$ commercial
- Pricing model
- Unknown
- Pricing transparency
- Unknown
- Time to value
- Unknown
- Compliance
- Unknown
- Notable customers
- Unknown
- Customer logo count
- Unknown
How customers are charged.
Is pricing visible without sales contact?
How quickly customers see results.
Public customer logos counted on vendor site.
$ company
- Founded
- Unknown
- Team size
- Unknown
- Funding stage
- Unknown
- Headquarters
- Unknown
Year of incorporation.
Headcount band.
Latest disclosed round.
Primary office location.
$ changelog --tail
vendor_sitetodayc1993ddd17ed → 7c4a9e06cee7src: Vendor Siteview source ↗vendor_site3 days ago7fbeefd56c62 → c1993ddd17edsrc: Vendor Siteview source ↗vendor_site6 days agoc7615bbed886 → 7fbeefd56c62src: Vendor Siteview source ↗vendor_site7 days agoc87e169fbae3 → c7615bbed886src: Vendor Siteview source ↗vendor_site9 days ago769fe009de3b → c87e169fbae3src: Vendor Siteview source ↗privacy_policy11 days ago8975936e959b → 7e7e599eb90fsrc: Privacy Policyview source ↗vendor_site11 days ago8f804cd603c9 → 769fe009de3bsrc: Vendor Siteview source ↗vendor_site12 days ago184d113294ab → 8f804cd603c9src: Vendor Siteview source ↗privacy_policy13 days agofd80126033af → 8975936e959bsrc: Privacy Policyview source ↗privacy_policy13 days ago280fa0292878 → fd80126033afsrc: Privacy Policyview source ↗vendor_site21 days ago3180865d7677 → 184d113294absrc: Vendor Siteview source ↗vendor_site25 days ago46560f7cd376 → 3180865d7677src: Vendor Siteview source ↗vendor_site26 days agoce886dafbdeb → 46560f7cd376src: Vendor Siteview source ↗vendor_site27 days agoaebbf79c96d3 → ce886dafbdebsrc: Vendor Siteview source ↗vendor_site28 days ago817d086dfd98 → aebbf79c96d3src: Vendor Siteview source ↗vendor_site29 days ago2807599016cb → 817d086dfd98src: Vendor Siteview source ↗pricing1 mo agoc9b4953beca9 → 280fa0292878src: Pricing Pageview source ↗security1 mo agobe60b8150a68 → 280fa0292878src: Security Pageview source ↗pricing1 mo ago280fa0292878 → c9b4953beca9src: Pricing Pageview source ↗vendor_site1 mo ago11a425e06e40 → 2807599016cbsrc: Vendor Siteview source ↗security1 mo ago280fa0292878 → be60b8150a68src: Security Pageview source ↗vendor_site1 mo ago1552d8f4a20b → 11a425e06e40src: Vendor Siteview source ↗vendor_site1 mo agobe9f00ef1e8c → 1552d8f4a20bsrc: Vendor Siteview source ↗vendor_site1 mo ago6408be552070 → be9f00ef1e8csrc: Vendor Siteview source ↗vendor_site1 mo ago191c39184dd3 → 6408be552070src: Vendor Siteview source ↗
$ how_ai_describes_us
all drift →Weekly capture of how Gemini and Perplexity answer questions about Cresta. Hallucinations are checked against the verified facts above.
perplexity/sonar8 days ago[ ] not mentionedprompt: Recommend the top AI tools for Conversation Intelligence. List 5 with one-sentence descriptions.
The top 5 AI tools for Conversation Intelligence are **Gong**, **Chorus by ZoomInfo**, **Avoma**, **Fireflies.ai**, and **Fathom**, each offering distinct strengths in sales analysis, meeting lifecycle support, or real-time coaching. 1. **Gong**: As the dominant standalone platform, it uses AI to capture sales calls, generate transcripts, and analyze talk patterns to power coaching workflows and surface deal risks [4][5]. 2. **Chorus by ZoomInfo**: This tool automatically records, transcribes, and analyzes sales calls to surface coaching insights and conversation trends specifically for enterprise revenue teams [5][12]. 3. **Avoma**: An affordable platform that supports the entire sales meeting lifecycle by providing automatic recording, live coaching, AI-generated summaries, and searchable conversation libraries [1][3]. 4. **Fireflies.ai**: An AI meeting assistant that surfaces insights by analyzing speakers, sentiment, and talk patterns while offering metrics like talk-to-listen ratios for targeted coaching [3][4]. 5. **Fathom**: Designed for instant setup, it automatically captures meetings and generates summaries with action items to integrate insights directly into your existing workflow [1][12].
perplexity/sonar8 days ago[✓] mentionedprompt: What does Cresta do? It is an AI tool in the Conversation Intelligence category. Include who it competes with, pricing model, and any notable customers. Be specific and factual.
Cresta is an enterprise **Customer Experience (CX) AI platform** that unifies **human and AI agents** on a single system to automate conversations, augment human agents in real time, and analyze 100% of interactions for quality management and coaching [4][8]. Its **Conversation Intelligence** component is not a standalone analytics tool but the **analytical layer** within this unified platform, turning insights into immediate actions like guiding agents live, improving AI agents, and executing outcome-driven coaching [2][3]. ### Key Capabilities | Feature | Function | | :--- | :--- | | **Autonomous AI Agents** | Handles end-to-end, multi-step workflows (e.g., authentication, account lookup) across voice and digital channels [4][8] | | **Real-Time Agent Assist** | Provides live transcription, auto-summarization, and draft suggestions to human agents during interactions [9][18] | | **Conversation Intelligence** | Auto-scores 100% of interactions, identifies root causes, and enables natural-language queries for pattern analysis [3][6][11] | | **Hybrid Workforce Ops** | Manages human and AI agents as one team via the Agent Operations Center, comparing performance on the same benchmarks [4][14] | ### Competitors Cresta competes with vendors that offer isolated components (chatbots, speech analytics, or workforce engagement) rather than a unified platform. Key competitors include: * **Gong** and **Salescast**: Leading Conversation Intelligence platforms focused primarily on analytics and coaching without autonomous AI agents [10]. * **Nice** (Nuance) and **Verint**: Traditional workforce engagement and speech analytics vendors [10]. * **ServiceNow** and **Genesys**: Contact center platforms that offer AI assistance but may lack Cresta’s deep unification of autonomous AI agents and real-time augmentation on a single intelligence layer [4]. * **Observe.II** and **Avani**: Pure-play Conversation Intelligence tools that do not provide the autonomous agent capabilities Cresta offers [10]. Cresta explicitly distinguishes itself as **not** just a chatbot vendor, speech analytics tool, or workforce engagement add-on [4]. ### Pricing Model Cresta does not publicly list a fixed pricing model (e.g., per-seat or per-minute) on its website. Pricing is typically **enterprise-negotiated**, based on factors like the number of agents, volume of conversations, and the specific modules (AI Agents, Agent Assist, Conversation Intelligence) deployed [4][15]. The company emphasizes delivering insights at "a fraction of the cost" compared to legacy solutions, suggesting a value-based or tiered enterprise structure [15]. ### Notable Customers Cresta is proven at **Fortune 500 scale**, having processed over **100 million conversations** for major enterprises [4]. Notable customers include: * **Telecommunications:** Verizon, Cox Communications * **Travel & Airlines:** Alaska Airlines, United Airlines, Holiday Inn Vacations * **Finance:** Propel Holdings, Snap Finance, Aqua Finance * **Other Enterprise:** Intuit, Brinks Home, Aqua Finance, Brinks Home, Brinks Home [4][13][17] Cresta recently expanded its Conversation Intelligence and Agent Assist capabilities to **email**, providing a unified view across voice, chat, and email channels [16][18].
lovable_ai/google/gemini-3-flash-preview8 days ago[✓] mentionedprompt: What does Cresta do? It is an AI tool in the Conversation Intelligence category. Include who it competes with, pricing model, and any notable customers. Be specific and factual.
**Cresta** is an AI-driven Real-Time Intelligence platform designed for contact centers. Unlike traditional tools that analyze calls after they end, Cresta focuses on **live guidance** to improve agent performance during interactions. ### Key Functionality * **Real-Time Coaching:** Provides live prompts, suggested responses, and knowledge base look-ups to agents during phone or chat conversations. * **Live Visibility:** Allows supervisors to monitor all active conversations simultaneously, flagging calls that need immediate intervention based on sentiment or compliance risks. * **Automated Post-Call Tasks:** Generates automated summaries, updates CRM fields, and identifies coaching opportunities using generative AI. * **Insights:** Analyzes historical data to identify high-performing behaviors and scales them across the workforce. ### Competitors Cresta competes with both legacy conversation intelligence tools and modern AI platforms: * **Gong & Chorus.ai:** Primarily focused on sales organizations and post-call analysis. * **Observ.AI & CallMiner:** Focus heavily on quality assurance and compliance analytics. * **Cogito:** A direct competitor in real-time behavioral guidance and professional scales. * **ASAPP:** Competes in the enterprise AI customer service space with a focus on automation. ### Pricing Model * **SaaS Subscription:** Cresta does not publicize flat rates. Pricing is typically **per user/per month** (seat-based). * **Tiered Implementation:** Costs often scale based on the volume of interactions processed and the level of integration required (e.g., Salesforce, Genesys, Five9). ### Notable Customers Cresta serves high-volume enterprise contact centers, including: * **Verizon** * **CarMax** * **Blue Nile** * **Intuit** * **Holiday Inn (IHG)** * **Cox Communications**
perplexity/sonar15 days ago[ ] not mentionedprompt: Recommend the top AI tools for Conversation Intelligence. List 5 with one-sentence descriptions.
The top 5 AI tools for Conversation Intelligence are **Avoma**, **Gong**, **Fathom**, **Jiminny**, and **Fireflies**. 1. **Avoma** is a full-suite conversation intelligence platform that records sales meetings, provides real-time coaching, and delivers automated call scoring with actionable insights to detect deal risks and accelerate ramp time [1]. 2. **Gong** autonomously captures and analyzes sales conversations and digital interactions to surface trends, coaching opportunities, and forecast risks in real time for revenue teams [3]. 3. **Fathom** automatically joins calls to generate detailed meeting notes, highlight key moments, and integrate summaries directly into your workflow for simple, accurate transcription [3]. 4. **Jiminny** focuses on sales performance by combining call recording, deal intelligence, and AI-powered analytics to provide deep insights on talk time, sentiment, and coaching opportunities [4]. 5. **Fireflies** surfaces insights from sales conversations by analyzing speakers, topics, and sentiment to reveal metrics like filler words and talk-to-listen ratios for targeted coaching [1].
perplexity/sonar15 days ago[✓] mentionedprompt: What does Cresta do? It is an AI tool in the Conversation Intelligence category. Include who it competes with, pricing model, and any notable customers. Be specific and factual.
**Cresta** is an enterprise **Customer Experience AI platform** that unifies **real-time Agent Assist**, **Conversation Intelligence**, and **autonomous AI Agents** on a single system to improve customer experience, grow revenue, and reduce costs for large organizations [2]. Rather than offering generic chatbots or isolated analytics, its **genAI-first** platform guides contact center agents with live, nuance-aware recommendations during interactions while analyzing 100% of conversations to identify revenue opportunities and quality gaps [1][2]. ### Core Capabilities Cresta operates through three integrated pillars built on its no-code orchestration layer, **Cresta Opera**: | Pillar | Function | | :--- | :--- | | **Agent Assist** | Provides **real-time guidance** (next best sentence, knowledge articles, compliance reminders) to human agents during live voice/chat interactions [2][7]. | | **Conversation Intelligence** | Analyzes **100% of conversations** (not just samples) to surface trends, risk signals, and winning behaviors for quality management and coaching [2][5]. | | **AI Agent** | Deploys **autonomous, omnichannel AI agents** that handle customer interactions end-to-end, with new "Conversation Intelligence for AI Agents" to track their performance against human benchmarks [2][6]. | Notable recent features include **Knowledge Agent**, a browser-sidebar assistant that delivers precise answers by listening to live conversations and reading on-screen context (e.g., account status) without agents needing to search [3]. ### Competitors Cresta competes in the **Conversation Intelligence** and **Contact Center AI** space against vendors that often separate analytics from execution. Key competitors include: * **Salesforce** (Salesforce Service Cloud & Einstein) * **Microsoft** (Microsoft Teams Premium & Dynamics 365) * **Google** (Google Cloud Contact Center AI) * **Observe.AI** (pure-play conversation intelligence) * **CogniSpeak** and **Quillio** (augmented intelligence agents) * **Cloudera** and **Nice** (workforce engagement and analytics leaders) Cresta distinguishes itself by being a **Leader** in Forrester’s "Conversation Intelligence Solutions for Contact Centers, Q2 2025" report, scoring highest on "current offering" and outperforming rivals in real-time guidance and revenue generation [1]. ### Pricing Model Cresta does **not publish public pricing** on its website; it operates on an **enterprise license model** tailored to the organization's scale, volume of conversations, and specific module usage (Agent Assist, Intelligence, or AI Agents) [2]. The platform is positioned for **Fortune 500-scale** enterprises with complex, high-volume environments, implying a premium price point relative to mid-market tools [2]. ### Notable Customers Cresta has processed over **100 million conversations** for Fortune 500 and large enterprise clients, including: * **Verizon** (telecommunications) [2] * **United Airlines** & **Alaska Airlines** (aviation) [2] * **Cox Communications** (telecommunications) [2] * **Brinks Home** (security/home services; reported gains in resolution rates and NPS) [1][2] * **Propel Holdings** & **Snap Finance** (finance) [2] * **Holiday Inn Vacations** (travel) [2] * **Aqua Finance** (finance) [2] * **Cresa** (real estate) is not listed; the customer list explicitly includes **Verizon**, **United Airlines**, and **Brinks Home** [2]. The platform targets industries with complex interactions, such as **telecommunications, retail, automotive, and finance**, focusing on transforming contact centers from cost centers into **revenue-driving hubs** [1].
lovable_ai/google/gemini-3-flash-preview15 days ago[✓] mentionedprompt: What does Cresta do? It is an AI tool in the Conversation Intelligence category. Include who it competes with, pricing model, and any notable customers. Be specific and factual.
**Cresta** is an end-to-end generative AI platform designed for contact centers. It focuses on real-time coaching and automation to improve agent productivity and customer experience. ### Core Functions * **Cresta Agent Assist:** Provides real-time prompts, knowledge base suggestions, and automated workflows to agents during live chats and calls. * **Cresta Director:** Offers managers real-time visibility into active conversations, alerting them to calls that need intervention. * **Cresta Insights:** Analyzes historical conversation data to identify behavioral patterns that lead to successful outcomes (e.g., higher conversion or CSAT). * **Cresta Post-Call:** Automates summaries, dispositioning, and quality assurance (QA) scoring. ### Competitors Cresta competes with both traditional conversation intelligence tools and specialized contact center AI platforms: * **Gong & Chorus.ai:** Primarily focused on sales team performance and deal intelligence. * **Observe.ai:** Focuses heavily on QA automation and compliance. * **Cogito:** Specializes in emotional intelligence and real-time behavioral guidance. * **ASAPP:** Provides a broad AI-native contact center stack. * **Salesforce & Five9:** Both offer native AI features (Einstein and Agent Assist) within their CRM/CCaaS platforms. ### Pricing Model Cresta operates on a **B2B SaaS subscription model**. * **Seat-based pricing:** Charges are typically calculated per agent/user per month. * **Custom Enterprise Quotes:** Pricing is not public and varies based on the volume of conversations, specific modules (Assist vs. Insights), and integration complexity. ### Notable Customers Cresta targets large enterprises with high-volume contact centers. Notable customers include: * **Verizon** * **Cox Communications** * **CarMax** * **Blue Nile** * **Intuit** * **Holiday Inn (IHG)**
$ pricing_receipts
all receipts →Weekly snapshot diff of Cresta's pricing page. Tiers extracted with AI, compared against the prior week.
$ sources --all
Every claim above links to its origin. Nothing here is inferred without a citation; missing fields are marked Unknown rather than guessed.
No sources cited yet. Admins can attach citations from the admin panel.